If you want to grow your list then there are a lot of ways of doing this. All methods of growing your list have advantages and disadvantages to them. Let’s look at some of the different ways that you can grow your number of opt-in email subscribers.
The best method to grow your list and the easiest way is to buy a solo ad from someone who already has a large list of subscribers. This method can add hundreds of new subscribers to your list very quickly, especially if you have a compelling and attractive offer which they will be interested in.
It is important that the person who you buy a mailing from is able to send you plenty of clicks. Click throughs to your offer are more important than list size. Ask them how many clicks they can send you.
Don’t be put off by the idea of buying a mailing. I will explain how you can cover your costs of buying a solo ad and even make a profit by using a method called the funded proposal.
The funded proposal method can also be used to help pay for PPC traffic and media buys.
When someone opts in to your double opt-in list you get them to confirm their subscription. Then you direct them to an offer that will earn you money. If your list is single opt-in, then send them straight to the offer from the signup form.
You could send them to a sales page for a Clickbank product, for example, but there is a much better way… Send them to an offer which pays out by Paypal!
This way you get paid instantly rather than having to wait for weeks to get a check from Clickbank. So you have the money you earn instantly available to reinvest in your business and to buy more advertising. This can really help you to grow your list quickly.
If you are buying one solo mailing each week for £300 then after one month you would have £1200 tied up in your business if you used Clickbank as a funded proposal. If you used Paypal you would get paid out immediately, freeing up this cash for other uses.
Adswaps
Adswaps are another way to grow your list. You find somebody else with a list in the same niche as you. You email your list with their offer and they email their list with your offer.
If you have a one time offer after your new subscribers have joined your list then Adswaps may turn out to be profitable as well as a good way to build your list. Just make sure that you can trust the person who you are adswapping with. Again, do not go on list size. It is the number of clicks that they can send you that is important.
Hint: join their list for a few weeks to see how they treat their subscribers before you agree to do an adswap with anybody. If they are constanly selling hard to their list then think twice about recommending them to your subscribers.
After all, your subscribers are your best friends, they put money in your pocket, you should treat them good and not just recommend any old rubbish to them. Otherwise they will remember that you recommended this other person to them and it will damage the goodwill and trust between you and your subscribers.